May 3, 2018

New World Development, a cultural enterprise and leader in property development, infrastructure and services, retail and hotels is pushing design frontiers and reinvigorating Hong Kong’s Victoria Harbour with its behemoth Victoria Dockside project.

The US$2.6 billion mixed-used development is the brainchild of entrepreneur Adrian Cheng, Executive Vice-Chairman and General Manager of New World Development. It spans over 3 million square feet across the promenade of the emblematic Tsim Sha Tsui waterfront and, when completed, will be a global art, design and leisure destination with unmatched views of Victoria Harbour and Hong Kong Island.

Its first phase opened at the end of 2017 with K11 Atelier, the first iconic mixed-use office tower under the K11 brand, with a strong arts, wellness and business programme for its global tenants, including Japan’s Mizuho Bank and Taipei’s Fubon Bank. The adjacent Salisbury Garden, designed by James Corner, offers greenery along the promenade, and in 2019, Avenue of Stars and Rosewood Hotel and Rosewood Residences will be completed.

Transforming the iconic Tsim Sha Tsui waterfront

Built on the site formerly known as Holt’s Wharf since 1910—the location that helped establish Hong Kong’s reputation and played a role in the city becoming the busiest port in the world—the game-changing harbourfront creation is designed for both Hong Kong residents and its 60 million annual visitors.

“Victoria Dockside will offer a kaleidoscope of experiences against the backdrop of one of the most impressive views in the world. This new district will provide a space for locals and international visitors alike to unwind from the chaos of everyday life,” said Adrian Cheng, K11 Founder, Executive Vice-Chairman and General Manager of New World Development.

The Victoria Dockside masterplan was created by acclaimed architectural firm Kohn Pedersen Fox (KPF), renowned landscape architect James Corner Field Operations (JCFO) in collaboration with Adrian Cheng and over 100 designers and consultants across the globe. KPF helped shape Tokyo’s Roppongi Hills and transform New York’s Hudson Yards, whilst JCFO received worldwide acclaim for reclaiming and transforming New York’s High Line into an iconic elevated park.

Disrupting traditional office space and integrating art, design and commerce

At the end of 2017, Victoria Dockside introduced its first phase, K11 Atelier—the anchor for innovative work-life experience. The concept stems from K11, a revolutionary museum-retail concept and a hybrid model of art and commerce founded by Cheng in 2008, making this year its 10th anniversary. In 2018, K11 is ranked 7th in the Fast Company’s Most Innovative Companies list in China, alongside giants like Alibaba and Tencent.

Throughout the building, the striking art collection is handpicked by Adrian Cheng, including works by Qin Feng, Nick Mauss and Alexander Tovborg – artists who challenge traditional forms of art and focus on exploring extraordinary materials.

To encourage more millennials through the doors with the marriage of office space with upscale art and design, K11 tenants are additionally offered access to the “Office Academy”, programmes ranging from spiritual and physical wellness, productivity and success, culture and creativity and team building.

Since opening, global firms from countries across Asia have already signed as commercial tenants at K11 Atelier including corporations who have relocated from the traditional Central Business District, reinforcing the trend of multinational corporations moving their operations out of the Central Business District on Hong Kong Island to the waterfront area of Hong Kong, Kowloon.

Hospitality & Living: Rosewood Hotel and Rosewood Residences

The Rosewood Hotel and Rosewood Residences are set to open during the winter of 2018 with ultra-luxurious hotel and living concepts. Occupying 43 floors of the tower, the hotel will offer 413 guestrooms, eight dining options and a fitness centre, swimming pool and the first urban setting for Asaya, Rosewood’s innovative holistic wellness concept.

Rosewood Residences, 186 luxury accommodations for longer stays located on the top 19 floors of the tower, will offer a dedicated lounge, indoor swimming pool and fitness centre along with special services and amenities for residents.

The distinct form and glowing crown of the tower is destined to become an instantly recognisable landmark on the famous skyline, whilst the multi-development location will provide a blank canvas for artists, designers and businesses to maximise their creativity and help create one of the most exciting new neighbourhoods for tomorrow.