Nike’s Most Sustainable Sneaker Is Made From 100% Recycled Materials
Space Hippie, an exploratory footwear collection constructed with Nike’s own “space junk,” transforms scrap material from factory floors into a radical expression of circular design. Every detail of the four initial Space Hippie silhouettes, from material choices to methods of make to packaging, was chosen with consideration for its environmental impact.
With Space Hippie, the urgency of climate change is met by a bold step to reimagine solutions to critical environmental problems. The result is Nike’s lowest carbon footprint shoe ever.
“Space Hippie product presents itself as an artifact from the future. It’s avant-garde; it’s rebelliously optimistic,” says John Hoke, Nike Chief Design Officer. “Space Hippie is also an idea. It is about figuring out how to make the most with the least material, the least energy and the least carbon.”
The product has purpose, but doesn’t veer from Nike’s legacy of goosebump-inducing design. It is a barometer of progress, presenting new ideas to deal with waste and turning trash into something beautiful.
Consider Space Hippie an example of advancing human potential. New benchmarks in the use of recycled content set a new bar for responsible design—challenging convention in material sourcing. Space Hippie is about doing better for today, setting the stage for a stronger tomorrow. And it drives a new vision for how things are made, used and, ultimately, reused.
“We believe the future for product will be circular,” says Seana Hannah, VP, Sustainable Innovation. “We must think about the entire process: how we design it, how we make it, how we use it, how we reuse it and how we cut out waste at every step. These are the fundamentals of a circular mindset that inform best practices.”